I am an author, freelance writer, editor, SEO project manager, and content marketing writer with nearly twenty years of experience working with both web and print publications. My work has covered a variety of topics, including home and garden, parenting, green living, education, and marketing. I’m the author of nearly 40 novels, as well as two books about gardening.



One Up Web — SEO & Content Marketing Manager

May 2022 – Present

  • Project management, including managing a brand that has nearly 20 distinct businesses. Assigning work, writing, reviewing, and producing deliverables on time and adhering to each brand’s needs.
  • Write blog posts, service pages, local pages, and other content according to brand voice, goals, and strategies.
  • Perform keyword and analytics research to help create or guide brand content strategy.
  • Video script writing, as well as concepting and creating copy for social posts.
  • Drafting social media posts that are in tune with brand voice and goals.
  • Proofreading and editing. 

House Digest — Features Editor

March 2022 – Present

  • Edit articles about interior design, real estate, celebrity homes, and DIY projects, ensuring that they meet established style guidelines, brand voice, and quality standards.
  • Work one-on-one with writers to help them improve their work.
  • Ensure that the best images have been chosen for each article, keeping brand voice and style in mind.
  • Use Trello, Slack, and our CMS to work with a diverse remote team of writers and editors. — Staff Writer, Garden

April 2021 – May 2022

  • Update old content, ensuring that it meets current guidelines for style, voice, and effective SEO.
  • Create reader-focused SEO content that both informs and inspires. 
  • Keep up to date and use best SEO practices to drive search traffic to both new and updated content.
  • Work with an editorial team as well as an image team to ensure that the content I produce is better than that of our competition. 

House Digest — Staff Writer, Home Decor & Real Estate News

December 2021 – March 2022

  • Create feature articles and breaking news posts about various aspects of all things related to home and real estate. 
  • Use best SEO practices, along with the established House Digest tone and style guide.
  • Use Trello, Slack, and our CMS to work with a diverse remote team of writers and editors. 

Colleen Vanderlinden Writing & Editing, Michigan — Owner

January 2005 – PRESENT

  • Provide high-quality, timely writing, editing, and proofreading services. 
  • Proofreading, copyediting, developmental editing, beta reading services.
  • Create web copy, blog posts, articles, longform content, and social media content as needed by clients, adhering to client style guides and SEO best practices. 
  • To date, I’ve edited over a dozen books across multiple genres, and have ghost-written 3 novels. (now The Spruce) — Organic Gardening Guide

APRIL 2008 – MAY 2014

  • Built the organic gardening site from the ground up. 
  • Created weekly content including articles, blog posts, and newsletters.
  • Used best SEO practices to increase search engine visibility. — Writer

JANUARY 2011 – MAY 2012

  • Created weekly blog posts and slide shows about gardening and green living. 
  • Helped steer the gardening-related content of TreeHugger. 
  • Communicated with readers on social media to enhance their experience of reading my posts and articles. 


Wayne State University, Detroit, MI 

September 1995 – June 2000